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Two recent successful implementations of STAR are at Tablets (India) Ltd in chennai and Johnson and Johnson (Medical Equipment division). These went LIVE recently. With this, there are now over 5000 field representatives and managers on STAR platform.

VSM has a growing presence in the Sales Force Automation space, through
STAR (Sales Team Automated Reporting), especially in the pharmaceutical industry. Pharma is an industry that is sales force intensive. With the sales team being spread out in many geographical areas, it is most cost effective to have a web based reporting system.

                                                     


STAR forms the core of our many SFA implementations already successfully done. There are more to follow, in India and South Asia. It has rich functionalities such as:
  • Accurate and Up To Date List of Doctor profiles, Chemists, Stockists.
  • Tour planning & scheduling.
  • Periodic reporting of calls-daily,weekly and monthly reports, based on levels.
  • Individual and group calls.
  • Promotional item and samples distribution.
  • Samples inventory management.
  • Field expenses reporting.
  • Work flow, wherever relevant.
  • Role specific, information rich dashboards
  • Corporate & team messaging
  • A Full Range of Reports needed by Managers, Sales Reps and others.

. .....and this is not all there is in STAR.  A Case Study.

STAR brings a lot of value-add to the businesses implementing this software.
Companies benefit because of increased effectiveness of the sales teams since management can analyze the sales calls effectiveness and plan the target markets accordingly.

While STAR forms the core of any implementation, we can customize it to suit the needs of the client.


We offer many optional Add-on modules to STAR

  • Performance Monitoring Tool
  • Secondary Sales Tracker
  • Advanced Samples Tracker
  • Specalized Call Plan / Daily reporting for non-line managers

For details and a demo contact, please contact swarna@vsmsoftware.com